blueberries

A sweet strawberry treat with a delicious burst of flavour. These bright crimson berries are a treat to look at and to eat, with sweet tangy flavour in every bite, and aroma that’ll keep you wanting more!

A Sweet Gift from Nature

A Sweet Gift from Nature
These berries are given special care, so you can enjoy an extra sweet snack.

You know that moment you open a punnet of strawberries and the whole kitchen knows about it? Sweetest Batch Strawberries were made for that moment.

Bold crimson, juicy, and sweet with a little tang, they stay on the plant a few extra days before picking, and they are only here for part of the year.

Bold, Crimson and Properly Sweet

A Sweetest Batch strawberry is a treat before you have even taken a bite. Glossy, bold crimson and picture-perfect, it is the one everyone reaches for first.

Then comes the flavour. Sweet and juicy, with a gentle tang that keeps things interesting and that unmistakable strawberry aroma that makes one never quite enough. Lucky there is a whole punnet.

Bred for Flavour

Getting a strawberry this good takes a lot of experts and a lot of patience. Our breeders work the way Mother Nature does, using traditional methods like cross-pollination, and developing a new variety can take up to 10 years.

Sweetest Batch Strawberries are grown exclusively in Tasmania, where each berry stays on the plant a few extra days until it reaches that bold crimson colour and full sweetness. Once it’s ready, we hand-pick it and send it off fresh for Australians to enjoy.

Curious about the bigger picture? Take a look at how we grow our berries.

Straight From The Punnet

These strawberries are at their best just as they are. Like all strawberries, they’re most delicious at room temperature, so take the punnet out of the fridge a little while before serving. Then give them a gentle rinse under cool water and pull off the green caps just before you eat.

Want to dress them up? Dip them halfway into melted dark chocolate, halve them over a pavlova or a stack of pancakes, or line them up on a grazing board beside soft cheese. They also make a great lunchbox surprise. For more ideas, browse our strawberry recipes.

A Strawberry Worth Sharing

A bowl of glossy crimson strawberries does a lot of work for very little effort. Set them out for a long lunch, a birthday breakfast or friends who have dropped by hungry, and watch how quickly the bowl empties. For more ways to show them off, have a wander through our Berry Hub.

Frequently Asked Questions

How should I store Sweetest Batch Strawberries?

Store them straight in the fridge, still in their punnet. Strawberries only last 3 to 4 days at room temperature, so the fridge is best until you are ready to eat them. Hold off rinsing until just before serving, and take them out a little while beforehand so they can come up to room temperature.

Can I freeze them?

You can. Wash them carefully in cold water, pat them dry, remove the stems and any soft spots, then pack them into freezer-safe containers. Freezing does soften them once they thaw, so frozen strawberries are best saved for smoothies and sauces. For that juicy bite, enjoy them fresh while they are here.

Why are Sweetest Batch Strawberries left on the plant longer?

Those extra few days are where the colour and sweetness come from. Our Tasmanian growers wait until each berry reaches that bold crimson colour before hand-picking it, so it arrives tasting exactly the way a Sweetest Batch strawberry should.

How are these different from regular Driscoll's strawberries?

Every Driscoll’s strawberry goes through our Quality Assurance program. Sweetest Batch is a variety all its own, selected for flavour and sweetness, grown in Tasmania and only with us for part of the year.

When are Sweetest Batch Strawberries Available?

From mid-November to mid-December, at Woolworths and Coles, with the very best of the crop through November. Like all our Sweetest Batch berries, they aren’t around year-round, so when you spot that punnet, don’t walk past it. Once they are gone, you will be waiting until next season!